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Beyond Profit: The Rise of Conscious Capitalism in India

There was a time when businesses treated profits like oxygen—grabbing as much as they could, no matter who else was left gasping. Ethics? That was just a nice word for marketing brochures. But something strange is happening. Some businesses have realized that choking the planet, exploiting workers, and cutting corners for short-term gains might not be the ultimate success strategy.

Welcome to the era of Conscious Capitalism—where companies aren’t just creating profits but also serving a large communal purpose. And here’s the kicker: it’s not just idealism—it’s making money

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